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Friday, June 18, 2021

Russell Athletics Partners with S&S Activewear

S&S Activewear, a national wholesaler of imprintable activewear, announced it will launch a collection of Russell Athletic active apparel including its Dri-Power Fleece beginning in August 2017. This collection includes fleece, tees, performance and sports shirts for men, women, and youth.

Matt Murphy, VP of Marketing for Russell Athletic, commented on the launch: “S&S Activewear has long been a leader in the imprintables industry and this partnership is a critical step in servicing the market,” said Murphy. “We’re excited about the opportunity to showcase our line through their extensive network and expanding access to the Russell Athletic brand.”

“We are excited to add a classic American brand, like Russell Athletic, to our current line,” said Keith Shannon, Executive Vice President of Sales. “The quality and durability of their products paired with the richness of Russell Athletic’s history adds to our world class line up of apparel selection. We are looking forward to providing a brand that will help our customers reach new markets and provide more value to their customers.”


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