prAna released a statement from brand president, Russ Hopcus, in response to the coronavirus global pandemic.
The statement reads:
With the continuing spread of COVID-19 we will be closing all prAna stores for two weeks — from Monday, March 16, through Friday, March 27. We believe we must do our part to limit the spread of this virus and help in the recovery of our communities. Our number-one priority is the safety and well-being of our people—our staff and our customers. We will continue to pay our staff throughout this period and offer our products to you online. We appreciate your support and know that together we will get through this unprecedented time.
The retailer has six stores located in Boulder, Denver, Portland, San Francisco, Palo Alto, and Manhattan Beach.