PEARL iZUMi Partners with Purple Orange

PEARL iZUMi, a Colorado-based provider of cycling apparel and footwear, announced a partnership with Purple Orange Brand Communications to oversee all public relations and affiliate efforts.

Founded more than 70 years ago in Japan, PEARL iZUMi has a reputation as a leading manufacturer of innovative products that progress the design of performance apparel, accessories and footwear for cyclists. Based in Colorado’s Front Range, PEARL iZUMi continues to produce cycling apparel and accessories for road, gravel and mountain bike trails – fostering a decades-old connection with the cycling community.

Purple Orange Brand Communications will manage PEARL iZUMIi’s growth goals through a blend of performance public relations and brand and product storytelling.

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