OR Innovation Award Winners Announced

The winners of the second annual Outdoor Retailer Innovation Awards presented by PayPal Credit were announced during a live ceremony at Outdoor + Snow Show in Denver on Thursday, January 30, 2020. Yakima’s CBX SOLAR cargo box was named product of the year and 14 outdoor products and services were selected as winners based on voting by the judging panel.

“Congratulations to Yakima and all of the winners. Our industry is constantly striving to provide greater value for customers, to find sustainable solutions, improve safety, and discover new ways to get more people outside. By working to discover what’s possible, these winners created something truly innovative,” said Marisa Nicholson, Outdoor Retailer senior vice president and show director. “We are grateful for the support of PayPal Credit, and for the vision that the winners, finalists, and all in this industry harness on a daily basis to keep us moving forward.”
This year’s winners of the annual award were selected from 30 finalists, both determined based on voting by the 19-member judging panel. They represent products and services from across all seasons, and judges scored the entries for their design, functionality, sustainability, and ability to inspire.

PRODUCT OF THE YEAR
Yakima Products Inc. — CBX SOLAR

WINNERS
ALLIED Feather & Down — OPTIX iMirror by ALLIED Feather & Down powered by Nobal Technologies
ECCO — DriTan
Ghosts Apparel Studio — G13LJ-X8/SR 3-Layer Shell Jacket
Hustle Bike Labs — REM Pedal System
Ignik — Gas Growler
LifeStraw — LifeStraw Max
mountainFLOW eco-wax — Plant-Based Ski Wax
NEMO — Flyer Self-Inflating Baffled Air Pad
Oru Kayak — Inlet
PrimaLoft — PrimaLoft P.U.R.E. Manufacturing Technology
RECCO — RECCO SAR Helicopter Detector
Salomon — Salomon Recyclable Concept Shoe
SEED Peoples Market — Retail
The CrazyCap — CrazyCap

The awards ceremony was hosted by Alex Boylan, award-winning travel producer and television host. Outdoor industry and event veteran Liz Ferrin returned as producer of the awards.