Ogden to Host Inbound European Outdoor Recreation Event

Ogden, in partnership with EU4SportsClusters Alliance, will host European businesses in outdoor sports, cycling, skiing and tourism at an inbound trade mission, Sept. 17-20, to create opportunities for business expansion, collaboration on product development and market growth, and to foster trade relations.

The European Commission created the EU4SportsClusters to help develop new business and international opportunities. The alliance is made up of five European partners: INDESCAT from Catalonia, Spain; Sports & Technology, The Netherlands; European Platform for Sports Innovation, Cluster Montagne, Auvergne-Rhône-Alpes, France; and Flanders’ Bike Valley, Belgium.

“The opportunity to come to Ogden is unique in the way that the area has everything that the

EU4SportsClusters Alliance is looking for – the support, the geography and the sports facilities for cycling, skiing and outdoor recreation,” said Bert Celis with EU4SportsClusters Alliance. “This trade mission allows companies to explore the possibilities of this promising market, and go into dialogue with established US companies and business experts of all kinds.”

During the trade mission, attendees will:

• Participate in business-to-business meetings to discover cooperation possibilities

• Engage in innovative EU4Sports company pitches

• Develop new trade relations with European companies of outdoor sports

• Meet with top business leaders and government officials

“Hosting this trade mission will connect Ogden with outdoor industry partners and discover synergies for business growth,” said Ogden Mayor Mike Caldwell. “We want to open doors to global outdoor brands and support their efforts as they look to Ogden’s mountain to metro community as their partner for US market expansion.”

Trade mission attendees will have the opportunity to engage in business meetings with Ogden area outdoor companies and tour Utah ski resorts, the Ogden Business Exchange, a lifestyle themed business park for cycling and outdoor companies, and Ogden innovation resources like White Clouds 3D printing, Darko Technologies wind tunnel testing, Weber State University’s Concept Center, and the Ogden-Weber Technical College Composites Center.

Outdoor companies and trade business resources can register to attend the mission and schedule business meetings at https://missionusa.b2match.io/. For additional information, please contact Ogden

City Business Development Project Coordinator Sara Meess, sarameess@ogdencity.com; 801-629-8974.