Mountain Khakis named Matt Cassidy Sales as its northwest United States sales agency, effective immediately. Based in Kirkland, Wash., Matt Cassidy, the company’s founder, brings more than 17 years of industry expertise to MK’s sales efforts.
Matt Cassidy Sales has operated in the Northwest since 1998 and has represented several brands in the outdoor, ski and soccer categories including Kastle Ski, Umbro Soccer and Kombi Gloves. The agency is opening a second office in Bozeman, Mont., in 2017.
“Matt has built a premier agency and reputation by partnering with iconic lifestyle brands,” said Steve Talacki, Mountain Khakis’ director of sales. “There is tremendous potential for growth in the Northwest because consumers are active and are closely connected to the outdoors. With his intimate knowledge of area retailers, we have confidence that Matt will raise Mountain Khakis’ visibility in a meaningful way.”
“Mountain Khakis is exactly the kind of company we love to represent,” said Cassidy. “The MK brand culture embodies the classic Northwest lifestyle — a combination of rugged outdoor passions and social responsibility.”