Mountain Hardwear Adds Two Agencies to Rep Force

Mountain Hardwear welcomed two new sales agencies, Caraway & Co and Eventum Sales, as brand partners.

Dana Caraway and Terry Imus are based out of Oceanside, Calif. and Las Vegas, Nev., respectively, and have been appointed principal sales representatives with Caraway & Co in the west. Caraway & Co has been around for 15 years and will oversee sales and service efforts in California, Nevada and Arizona.

Chip Parker, based out of Mount Pleasant, S.C., has been appointed principal sales representative for the southeast territory with his sales agency, Eventum Sales, and will be covering the territory including South Carolina, North Carolina, Florida, Virginia, West Virginia, Georgia, Alabama, Mississippi and Tennessee. Additionally, Eventum Sales, celebrating its 10th year in business this month, will lead sales and servicing efforts nationally for technical gear and apparel needs for municipalities, law enforcement and armed forces.

“For the last two years we have been focused on building our product offering while sharpening our distribution to partner with the very best in outdoor and ski specialty retail,” said Mountain Hardwear president, Joe Vernachio. “We are very excited to bring on strategic and professional representation in Caraway & Co and Eventum to help bring these efforts to life in the marketplace.”