Mountain Equipment Names Alpine Sports Western

Mountain Equipment announced that Alpine Sports Company has been appointed as the company’s sales representative in California, Arizona and Nevada.

Alpine Sports, headed by Tom Lane, has worked with numerous ski, sports and outdoor dealers in the Southwest. For more than 30 years, Lane has worked with high profile outdoor brands, including The North Face, Mountain Hardware, among others. The company has a targeted focus representing wintersport brands in the California, Arizona and Nevada markets.

“Tom runs an outstanding sales agency that is dedicated to serving the winter sports dealers in this important territory for the Mountain Equipment brand,” said Craig Dixon, Vice President of Sales for Mountain Equipment. “We are confident that he will offer our retailers with an unmatched level of professionalism, sport and product expertise to help expand our distribution.”

Retailers in California, Arizona and Nevada may contact Tom Lane at Alpine Sports Company at AlpineSports.Lane@gmail.com. To reach the national sales manager for Mountain Equipment contact sales@oscnainc.com.


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