Larson Unifies Brands for Year End

Larson Electronics announced that the company will discontinue its smaller brands, including the Magnalight brand, in order to focus on their global Larson Electronics brand.

Larson Electronics founder Ernie Larson established the Magnalight spotlight brand in 1973. In the past 40 years, Larson Electronics has also become a global player in the manufacturing and distribution of explosion proof lighting, hazardous location lighting, mobile light towers, power distribution and LED lighting technologies. With Larson’s scope of industrial lighting, power distribution, LED lighting and hunting lights, the Larson Electronics brand now more aptly characterizes the wide array of products, says the company.

“Forty years ago when Larson Electronics started, we made only handheld, magnetic spotlights and the  Magnalight name made sense, while today we make everything from portable solar light towers to three phase power distribution systems,” Rob Bresnahan said. “We feel the Larson Electronics name better encompasses all of our products offerings.”

Larson Electronics will continue to manufacture and distribute parts for the Magnalight branded product line and will honor any current warranties or guarantees for their products.