Kodiak Takes Brand Beyond Breakfast.

Kodiak introduces today its Keep It Wild collection, created in partnership with illustrator, Rachel Jung, to benefit The Vital Ground Foundation, a land trust that conserves and connects habitat for grizzly bears and other wildlife.

Jung is an illustrator, environmental advocate, adventure addict and designer. She is inspired by living in the wild with unworldly views, where she captures the outdoors in its authentic form.

Keep It Wild is Kodiak’s quarterly artist collaboration that aims to drive awareness, education and funds for wildlife conservation. This quarter, it drops Jung’s nature-inspired illustration on Endangered Species Day and the collection includes limited-edition merchandise including a hoodie, poster and puzzle.

Kodiak donates 100 percent of proceeds to the Vital Ground Foundation to offer support and assistance to the eight bear species of the world and their land in Montana. Kodiak believes that healthy bear habitats equals healthy ecosystems, so to further their efforts they will match all Keep It Wild proceeds one to one.

The Keep It Wild Collection comprises:

  • Hoodie – Independent Trading Co., midweight hooded sweatshirt, standard fit and Jersey-lined hood for $45.
  • Puzzle – 11X14”, 100 percent cotton sheet with spot color signed by Jung for $30.

The collection can be viewed and purchased at Keep it Wild.