Kate’s Real Food Names EVP of Sales

Kate’s Real Food has announced that company sales manager, Matt O’Rell, has been promoted to the position of executive vice president of sales, effective immediately. O’Rell is charged with continuing the growth of Kate’s Real Food presence in outdoor retail, specialty and natural grocery, and e-commerce markets. He will also continue to lead key account management, sales strategy and execution.

“Matt’s enthusiasm for Kate’s Real Food and his sales expertise has helped fuel Kate’s recent growth,” said Kate Schade, founder of Kate’s Real Food. “We feel fortunate to have such a capable and driven member on our team and believe Matt is the ideal candidate to take Kate’s to new heights.”

O’Rell holds a degree in international business with previous experience as sales and operations at Red Idea Partners and food service sales manager at Rowdy Mermaid Kombucha.

 “Kate’s has already created a special culture that I plan on continuing to grow and promote within our sales team,” he said. in;m