ISLE Establishes Retail Agreement with West Marine for SUP Kayaks

Surf and SUP manufacturer ISLE announced a partnership with West Marine, a multi-channel retailer of boating, fishing and water-related supplies. This collaboration will see ISLE expand its retail distribution network, and increasing accessibility to its hybrid, performance-oriented boards.

ISLE inflatable boards – including the 11’6” Switch package and 10’6” Pioneer 3 – will be available at West Marine locations nationwide. This partnership brings together two watersports industry leaders with a shared passion for delivering exceptional products that connect outdoor enthusiasts to the water.

“The Switch and Pioneer 3 are thoughtfully designed for versatility and performance. Paddlers can customize and configure their set-up for stand-up paddle boarding, kayaking, or electric-assist steering,” said ISLE president, Jimmy Blakeney. “West Marine’s extensive reach in the boating and paddlesports industry makes them the perfect partner to offer our Switch and Pioneer franchise models to a wider audience.”

The 11’6” Switch and 10’6” Pioneer 3 represent the brand’s fan-favorite collections as versatile, portable and durable models. The Switch is ISLE’s lightweight two-in-one SUP-kayak package with the proprietary ISLE-Link connect system and a full-coverage traction pad. The Switch package includes ergonomic accessories for the sit-on-top hybrid kayak setup, including the kayak seat, footrest and adjustable SUP-kayak paddle. The Pioneer 3, the brand’s new all-around paddle board, features the ISLE-Link connect system, as well as PowerFuse welded rail technology and upgraded accessories for portability. The Pioneer 3 includes a premium wheelie backpack, a ‘click-and-go’ fin system, a carbon paddle and an ultralight leash.

ISLE boards are available at West Marine locations nationwide and online. For more information, visit: www.westmarine.com/inflatable-paddleboards/.