Grassroots Outdoor Alliance launched the Grassroots Stories B2B media platform. This new publication covers the outdoor industry through the lens of specialty retail, extending both data and insight from Grassroots members for additional perspective.
Grassroots Outdoor Alliance, the national organization that is dedicated to the health and growth of specialty outdoor retail, has always counted education as a key component of its mission. The organization is publishing Grassroots Stories with the goal of calling attention to issues facing the industry, in addition to celebrating the people who contribute so much to make the industry special.
The issue available this week at Connect in Kansas City is the second edition of Grassroots Stories. The first issue was published in the May leading up to the Connect show in Reno. The Connect Show takes place twice yearly, and supports brand line showings for independent specialty retailers in line with key order deadlines.
