Kayak paddle brand Gearlab and global nonprofit Sea Shepherd announced a collaboration to make a limited-edition collection of painted paddles embossed with the Sea Shepherd logo. A preliminary launch and pre-order date will be set for January 2019. The paddles will ship early March 2019.
For more than 40 years, Sea Shepherd has worked to end the destruction of open water habitat and the slaughter of wildlife in the world’s oceans in order to conserve and protect ecosystems and species. For this agreement, 100 percent of the profits per sale will be donated to Sea Shepherd.
The founders of Gearlab believe strongly in the advocacy and protection of our outdoor assets on land and in water. “We believe in the work Sea Shepherd does, and we feel our mission is aligned with theirs. Sea Shepherd has a very strong reputation in our industry; it’s an honor to have put together this program with them,” said Chung-Shih Sun, co-founder and developer of Gearlab paddles.
“While we can’t change the world, we start by making changes within our community,” said Chung-Shih. “This program is a natural fit for the group at Gearlab. The team is made up of activists and avid outdoor supporters, Gearlab organizes company-sponsored activities, including trail and ocean cleanups and promotes Leave No Trace policies. Gearlab also creates outreach programs, Outdoor experiences are especially hard to come by for youngsters in urban Asia, where many tend to be isolated from nature. We work to change this.”
For more details about the collaboration, visit http://bit.ly/GLxSS
