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Hillsound Sponsors Winter Wild Race Series

Hillsound Equipment announced its product sponsorship of the 9th annual Winter Wild Race Series. Each race in the New England-based series is set to...

American Alpine Club, Jones Snowboards Present Adventure Grants

The American Alpine Club announced a new series of snowboard-specific mountain exploration grants in partnership with Jones Snowboards. The new grants are aimed at...

Klaus Obermeyer Turns 98 Years Old

A big Happy Birthday goes out to Klaus Obermeyer, the iconic ski industry legend and founder of Sport Obermeyer, who turns a whopping 98...

Yaktrax Launches ‘Stand Up to Winter’ Campaign

Yaktrax, the active outdoor brand synonymous with snow and ice traction, brings extra muscle to its winter 2017/18 consumer efforts with the introduction of...

Nordica Provides Digital Marketing Tools to Specialty Retailers

Nordica USA is partnering with Promoboxx and Locally.com to help brick-and-mortar specialty retailers successfully market themselves to online shoppers. Promoboxx, a digital marketing platform,...

Pro-Tec to Launch Snowsports Helmets

In honor of its 45th anniversary, Pro-Tec will be launching an all-new Pro-Tec Snow helmet line for fall 2018. Pro-Tec will be launching five...

Arapahoe Basin Ski Resort Opens the Season

Colorado’s 2017-18 ski season launched this weekend with a crowd of delighted skiers and snowboarders celebrating the first runs of the season at Arapahoe...

Hillsound Celebrates 10 Year Anniversary with Five Months of Giveaways

Hillsound Equipment, a producer of winter traction equipment and gaiters for urban and outdoor enthusiasts, is celebrating its 10th anniversary by offering consumers the...

SIA Town Hall Schedule and Updates

The SIA team is hitting the road. SIA Town Halls are informal meetings where SIA and select guests will provide updates on SIA, trade...

Centric Passes Ultimate Ski Test with New Field Testing Mobile App

The SKI Magazine Gear Test for fall 2018 is out, and this year's test data was collected and analyzed using Centric Software's Field Testing...
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