A new campaign from PeopleForBikes inspires riders to "take your bike to dirt." The campaign aims to encourage bike riders of all types—roadies, commuters,...
Prana is opening a seventh brick-and-mortar retail location, this one in Manhattan Beach, Calif. The store is scheduled to open this fall.
"All our clothing...
Following a vote at its Annual Assembly last week, the European Outdoor Conservation Association (EOCA) announced that it has a new president in the...
DICK'S Sporting Goods announced the launch of Chelsea Collective, a specialty women's fitness and lifestyle boutique. The first two Chelsea Collective locations will open...
Vista Outdoor Inc., which operates 30 outdoor and shooting sports brands, announced it has acquired privately owned Jimmy Styks, LLC, a leading designer and...
The SnowSports Industries America (SIA) board of directors announced Nick Sargent as SIA’s incoming president. Sargent, who most recently held the position of vice...
Turning a fashion trend into camping sales
By Martin Vilaboy
There certainly are recent cases in which fashion trends, cultural crazes or mainstream movements and fads...