Black Diamond Equipment announced plans to expand its retail footprint to Park City, Utah. In celebration of the grand opening of its Park City location, Black Diamond will host a series of in-store activations during the forthcoming Labor Day holiday weekend, September 5-6, from 10 a.m.-7 p.m.
“This weekend commemorates the grand opening of BD retail in Park City,” stated James Santelli, manager of the Black Diamond Equipment Park City retail location. “It also marks the beginning of an opportunity for Black Diamond to partner, collaborate and serve as a hub to Park City’s community of climbers, skiers, snowboarders and mountain adventurers.”
The store on Main Street will be Black Diamond’s fourth retail location in Utah, following those in Salt Lake City, Millcreek and Lehi. The new Park City location will showcase the variety of Black Diamond products with a focus on its seasonal collections.
The grand opening weekend will feature appearances by BD athlete and photographer, Chris Burkard, along with food, music, promotional giveaways, raffles and a silent auction. All proceeds from the raffles during the weekend will benefit community partners including Live Like Sam, Utah Avalanche Center, and Elevated Mountain Guides.
