Birkenstock USA named David Kahan as chief executive officer, effective June 1. Kahan will drive the strategy, development and growth of the German-made footwear brand in the United States.
Kahan brings more than 20 years experience as a senior leader at global footwear brands including Rockport, Reebok, Fila and Nike. He most recently held the position of president of the Footwear Group for ENK International, a leader in fashion trade events. In this role, Kahan reengineered the WSA show in Las Vegas, transforming it into the largest US trade show dedicated to sourcing and fast fashion for the footwear industry. While at ENK, he also led the Sole Commerce events in New York City, which focus on the fashion business. Prior to ENK, Kahan led the Rockport Brand for North America, with responsibility for all sales, customer service, marketing, regional product management, finance, operations, and human resources.
“Having made tremendous contributions to the growth of some of the world’s leading footwear brands, David has extensive experience in developing and implementing strategies that will continue to drive sales and distribution,” said Shelly Glasgow, Birkenstock director of product development and marketing. “The Birkenstock brand is experiencing tremendous momentum and relevancy and we’re thrilled to have someone of David’s caliber to build on our success in the US.”
“The image of Birkenstock and its core DNA are very much in tune with the lifestyle and mindset of U.S consumers,” said Kahan. “People are seeking a more holistic life, they are not looking to compromise comfort for style, and they are seeking authentic brands that deliver on these promises. Retailers will see an energy behind our efforts to deliver on these qualities as we support them in meeting the needs of their consumers.”
