Beeline Bikes, the largest full-service mobile bike shop in the country, announced it will open its newest location – and first on the East Coast – in Northern Virginia. Owned by husband-and-wife team Todd and Anne Mader, Beeline Bikes Northern Virginia will offer expert bike service and advice with a fully stocked mobile bike repair shop that travels to the customer at the location, day and time of their choosing.
The Maders also own The Bike Lane, a local bike shop with two locations in Springfield and Reston, and have aptly named their new mobile repair shop Beeline Bikes Northern Virginia Powered by The Bike Lane. Through an exclusive partnership with Raleigh and Diamondback Bikes, Beeline also offers bike sales and delivery, as well as parts, service and accessories. Beeline Bikes Northern Virginia Powered by The Bike Lane will provide convenient bike repair service to the Reston, Ashburn, Tysons Corner and Herndon areas beginning mid-November.
“We are thrilled to be joining the Beeline Bikes team and introducing the brand to our local community,” said Todd Mader. “We have been serving cyclists in this area for almost two decades and know that they lead busy, active lives and are very tech-savvy. With Beeline’s unique `We Come to You’ service, we will now be able to meet their needs in their homes or at work, in addition to our brick-and-mortar business.”
Both natives of Northern Virginia, the Maders opened their first Bike Lane store in Springfield 17 years ago, adding a Reston location of their full-service bicycle retail shop seven years later. They have had their eye on a mobile business for a while and were thrilled to find the technology and infrastructure they needed to seamlessly serve their customers with Beeline. The couple now plans to launch a fleet of five Beeline Bikes trucks over the next five years.
“Through this co-branded opportunity, Beeline Bikes Northern Virginia Powered by The Bike Lane will provide amazing customer service supported by the best bike shop in the region,” said Anne Mader. “Beeline Bikes has the innovative technology and manufacturer partnerships needed to meet our customers’ needs wherever and however they shop and wherever they ride, and at The Bike Lane, we can also provide expanded services such as advanced fittings, group rides, classes, clinics and more.”
Beeline Bikes Northern Virginia Powered by The Bike Lane will also deliver any new bike purchased on the Raleigh Bikes USA and Diamondback Bikes websites in the Northern Virginia area for no additional cost.
