Beeline Bikes, the mobile bike shop, announced its Beeline2U Program allowing specialty product brands to access its network of mobile bike shops for fulfillment. Previously, this functionality required technology integration, but a new solution will allow a wider group of direct-to-consumer sellers to access this network, says Beeline.
According to Pete Small, Beeline COO, the company is continually fielding inquiries from brands looking for a fulfillment solution. After fulfilling thousands of bikes, Beeline has learned that a seamless customer experience with automated processes, real-time scheduling and transparent communications are necessary to scale and satisfy customer expectations.
“We appreciate that many brands do not have the technology resources to integrate systems, so we’ve developed a lightweight, widely deployable solution that leverages our investment in technology,” said Small.
Approved brands and products will have access to the Beeline2U platform, where they will be able to initiate a fulfillment appointment on behalf of their customers. The customer will receive a trackable link to finalize appointment details.
The announcement of Beeline2U follows Beeline’s launch of its Retail Partner Program in Q1. Founding members of the Retail Partner Program include: Summit Bicycles in the Bay Area, Crossroad Bikes in San Antonio, Texas, and The Velo in Phoenix, Ariz.
“We’ve seen tremendous interest from retailers across the country and massive growth in our fulfillment business,” said Small. “As the industry continues to evolve, we are constantly looking for ways to both streamline operations and drive revenue to our franchise partners.”
Interested brands can apply at: beelinebikes.com/beeline2u.