BAIST, a Vermont-based company known for its lineup of custom-fit gloves and accessories for outdoor winter sports, announced a partnership with Olympic gold medalist and American ski icon Jonny Moseley (pictured). Under this agreement, it will work to design the next installment of its exclusive “Legends Line” collection of gloves, with Moseley serving as a BAIST athlete ambassador.
Moseley, 48, channeled years of skiing as a youngster at Palisades Tahoe into a career as one of the most decorated and recognizable free-skiers in the world. His signature moment came during the 1998 Olympic Winter Games in Nagano, Japan, when he inserted a 360-degree mute grab into his run and finished a full point ahead of his nearest competitor to claim the gold medal in Men’s Moguls.
The United States Olympic Committee named Moseley its Sportsman of the Year for 1998, and he went on to finish fourth in the 2002 Olympic Winter Games and claim 15 World Cup events and four overall titles during his career. Twenty five years after his historic run in Nagano, Moseley remains the only American male to win gold in the Moguls.
Rated by Ski Magazine as one of the top 10 most influential skiers of all time, Moseley was inducted into the U.S. Ski & Snowboard Hall of Fame in 2006. He parlayed his success on the mountain into an eclectic and lengthy entertainment career that continues to this day, including 12 years as a Olympic and World Cup Freestyle skiing analyst for NBC and three seasons as the host of the wildly popular MTV reality show “The Challenge.” He has also served as a narrator for a series of films for Warren Miller Entertainment since 2008.
The new line of Jonny Moseley gloves comes on the heels of the success of BAIST’s collaboration with fellow ski legend Scot Schmidt, which introduced the company’s Legends Line earlier this year. The Legends Line gives industry legends the opportunity to collaborate with BAIST to design gear that combines functionality, durability and style worthy of the biggest names in snow sports.
“I always enjoy the opportunity to be able to fix things, to make things better, and to improve the experience for myself and other skiers. When BAIST came to me with this opportunity to collaborate on the design of a new glove, it made sense immediately to work together on a product I’ve always wanted to see, but could never quite find for freestyle skiers,” Moseley said. “I respect what BAIST is doing, and as soon as I saw Scot Schmitt was involved with them, they had my attention. BAIST clearly appreciates authentic characters who don’t do things the easy way, so we’re a natural fit. I can’t wait to see what comes next.”
BAIST designs and develops waterproof cold-weather gloves for skiers, snowboarders and other adventurers braving the elements. Tested in the same frigid Vermont conditions and on the same mountain where Burton got its start years ago, BAIST has already become a favorite among veteran gear testers and some of the country’s best freestyle skiers and snowboarders.
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