Alite Opens Bay Area Retail Store

San Francisco-based Alite Designs announced the opening of its new retail and art gallery space in San Francisco’s Mission District. The Outpost inspires city-dwellers to explore the great outdoors, gain hands-on experience, conduct research, ask questions and get motivated for everything from an afternoon at the beach to an expedition in Yosemite, says the company.

The Outpost will host its Grand Opening on Friday, September 19, 2014 at 3376 18th Street between Mission and Capp.

In addition to outdoor gear from Alite Designs and its sister-company Boreas Gear, The Outpost will showcase an assortment of local products from pottery and woodworking to olive oil.

The Outpost will also feature a resource area with space to read up on local hikes, camp cooking recipes and even California mushroom foraging. The resource area will include two computer stations to assist with research and booking campsites as well as a café serving coffee.

Pulling design inspiration from Scandinavian architecture, the storefront and retail space evokes a fun and inviting cabin atmosphere with exposed wooden rafters and bright skylights. In the back of the shop, the Scott Ellsworth Gallery will showcase local artists that are inspired by the outdoors and incorporate nature into their mediums.

“The Outpost has pulled everything I love together into one area,” said Tae Kim, co-founder and creative director at Alite Designs. “Creating a retail store that not only sells fun outdoor products, but also provides a welcoming environment to inspire people to explore the outdoors has always been my dream.”