Acteev Technology Takes Prize at Outdoor Retailer Innovation Awards

Ascend Performance Materials’ Acteev Protect antimicrobial odor-resisting fabric technology was named a winner at the 2021 Outdoor Retailer Innovation Awards. The awards recognize new and groundbreaking technologies used in winter apparel, outdoor and sports products and materials.

Acteev Protect was chosen out of a record number of submissions for its performance across four criteria: spark, desire, function and impact. Ascend’s award came for function.

Nikki Huffman, principal business development leader for Acteev, accepted the award at a virtual ceremony held during the Outdoor Retailer Winter Online tradeshow.

Acteev technology embeds zinc ions in a polymer to create long-lasting antimicrobial properties. The result is a fabric that destroys odor-causing bacteria and fungi. Acteev yarns and fabrics are abrasion-resistant, soft and durable. And because the zinc ions are embedded during the polymerization process, knit and woven articles made with Acteev retain their antimicrobial efficacy for up to 50 washes.