Gnarly Introduces 2 Hydrate Electrolyte Powders Based on Customer Poll

Gnarly Nutrition launched two limited-edition varieties of its electrolyte supplement, Gnarly Hydrate, in Salted Margarita and Lemonade.

This is the first time Gnarly has made a flavor drop selected by customers and the first release in Gnarly’s Limited Edition Flavor series.

Gnarly surveyed nearly 5,000 customers to determine the new flavors, with Salted Marg and Lemonade emerging as the top contenders from the poll.

Gnarly Hydrate mixes easily into water and contains sodium, chloride, potassium and magnesium to replace the electrolytes you lose when you sweat. These electrolytes are critical for proper hydration, nerve function, muscle function and body pH.

All flavors of Hydrate also have just enough sugar to optimize water transport, without tasting too sweet.

There has been recent demand in the supplement industry for electrolyte solutions that offer higher sodium levels to provide an option for athletes and heavier sweaters.

Dr. Shannon O’Grady, Gnarly’s COO and resident ph.D. in nutritional physiology, explained “Sodium plays a key role in how your body functions, as it helps to maintain fluid balance and cognitive function. Sodium is one of the most important electrolytes, if not the most important, so Gnarly wanted to provide a higher sodium option for customers – which naturally was a fit with the Salted Margarita flavor.”

Gnarly looks forward to adding a high-sodium electrolyte option to its lineup with the Salted Margarita Hydrate which contains 500mg of sodium – double the amount found in its existing flavors.

The limited Lemonade flavor will contain the same 250mg amount of sodium found in its other flavors.

The Lemonade and Salted Margarita flavors of Gnarly Hydrate will be available in 40-serving bags and can be purchased at www.gognarly.com/products/electrolyte-powder and The Feed. The new flavors will be available in a limited run until they are sold out.

For more, visit Gnarly’s website.