San Francisco-based Timbuk2 announced the opening of its first permanent brick-and-mortar store in Europe in Reykjavik, Iceland. Opening its doors on Saturday, Apr. 25, this store marks Timbuk2’s first retail footprint in Europe and offers a full breadth of the brand’s line in one location. Most notably, this is the first time Timbuk2’s Custom Bag Builder for made-in-San Francisco bags will be available for Europeans, and only the third Timbuk2 customizer available outside North America.
The 893 sq. ft. shop is located at Kringlan 4-12, 103 Reykjavik, Iceland, on the ground floor of Iceland’s Kringlan Mall. This premier shopping destination is know for attracting locals in addition to the one million (and growing) tourists who come to shop the mall with more than 100 popular brands.
“We chose Iceland not only because of their cutting-edge style, but the fact that bike commuting is part of their DNA, much like Timbuk2,” said Timbuk2 CEO Patti Cazzato. “Reykjavik has an essence about it that we were drawn to. The city accommodates a perfect mix of active urbanites, students and travelers; therefore we knew it would be the perfect spot for our European flagship.”
Timbuk2 Iceland showcases their iconic Custom Bag Builder for made-in-San Francisco bags plus exclusive designs of Made-in-San Francisco bags in small-batch quantity fabrics, limited-edition collections, as well as Timbuk2’s entire product line of more than 100 styles of bags and accessories including the latest 2015 Spring/Summer Collection. With the Timbuk2 Custom Bag Builder, Icelanders and long-term visitors can order custom-made bags delivered from San Francisco to Reykjavik within 7-10 days.
Timbuk2’s first flagship store opened in San Francisco Hayes Valley in 2006. It has since opened stores in Seattle, Denver, Chicago, Venice Beach, Toronto, Japan, Korea, Singapore, Thailand, and now Iceland.
