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Tuesday, July 27, 2021

SIA Snow Show Attendee Registration Now Open

SnowSports Industries America has opened registration for the 2015 SIA Snow Show (Jan. 29-Feb. 1) at Denver’s Colorado Convention Center and the On-Snow Demo/Ski-Ride Fest at Copper Mountain Resort (Feb. 2-3). Complete registration details can be found at www.SIAsnowshow.com/register.

SIA expects close to 20,000 snow sports retailers, reps, media and manufacturers to gather at the SIA Snow Show. New for 2015, SIA will host its Industry + Intelligence day of free market intelligence, industry educational seminars and keynote inspiration on January 28 before the Show opens. Registration for this free opportunity will be available soon. For the 2015 On-Snow Demo/Ski-Ride Fest, a new registration pricing structure allows attendees to only pay for the Demo services they plan to use. The lowest cost option covers a 2-day lift ticket and the Monday happy hour for just $15.

“The SIA Snow Show is the largest, most concentrated and authentic snow sports trade event where you can experience next season’s top fashion, gear innovations and industry-specific gatherings,” said Debbie DesRoches, director of trade show at SIA. “As the industry ramps up for the snow sports retail season, SIA is working hard to finalize details for all of the events and features that will make the Show an event not to be missed.”

“Since the last Show, the SIA board of directors has taken a lot of time to consider how to make the trade show even better for the industry and we’re very pleased with how the 2015 planning has come together,” said Bob Gundram, SIA board chairman and president of C3.

Pre-registered attendee badge pick-up will be streamlined this year – no barcodes needed – simply type in first, last name at registration kiosks and badges will be ready to print.

On-site registration will open on Monday, January 26 with dedicated badge holder pick up areas at the Colorado Convention Center plus a new satellite registration booth at the Hyatt Regency Jan. 27-29.

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