Sanuk Appoints European Distributor

Sanuk has named Holysport Ltd. as its distributor in Benelux, France and the UK.  Based in Cornwall, UK, Holysport will exclusively distribute the brand in these key European markets starting in Spring 2015. Other European markets will continue with their current distribution set up.

To support going live in these markets, Holysport have appointed a sales team managed from its head office by its European Sales Manager, Liam O’Shea. The team will include sales reps and agents in the regions as well as collaborating with Stairss Distribution in Benelux.

“Holysport is home to some of the world’s finest board sport and lifestyle brands,” said O’Shea.  “Sanuk has built a strong foundation in Europe and we’re really excited to partner with them to grow the business in key markets.”

Sanuk’s Senior International Manager James Petrie added, “over the past two years our continued growth in US and internationally has helped set the stage for accelerated growth in the Western European market. The crew at Holysport has a great track record of brand building across Europe. We are thrilled to partner with them and leverage their substantial resources to grow Sanuk in the region.”