Protekt Products, a new brand founded by two military veterans and waterman Mark Healey, launched its line of nutritional supplements and reef-safe zinc oxide sunscreen to arm people “with the tools they need to optimize health and get outside.”
The product line includes Clarity, a lion’s mane mushroom complex, Resilient a vitamin B12/D3/K2 tincture and several new supplements scheduled to launch later this summer. Protekt also offers a complete line of natural, reef-safe, moisturizing, mineral sunscreen products. Protekt value proposition is “simple yet effective products that sharpen focus, galvanize immune system function and shield skin from the sun to promote more time in the outdoors.”
The founders, Nick Norris and Tim Duba, were roommates at the US Naval Academy, became best friends and married identical twin sisters prior to leaving military service to pursue entrepreneurship. They met professional big wave surfer, free-diver and filmmaker Healey on a trip to Hawaii. He emphasized the need for an effective, reef-safe sunscreen and after testing the product extensively, became a partner in the business.
“Mark is the ideal partner because he is committed to his values and never settles for imperfection. He would have been a good teammate in the SEAL Teams,” said Norris, co-founder and CEO.
“Our founding team understands the value of simple routines. We wanted to give people products that will both directly optimize their health and support a commitment to routines that will positively impact overall well-being.”
The brand’s products embody a minimalist philosophy, using natural ingredients to produce safe and effective solutions for the body and the environment.
Protekt’s product line includes: SPF 30 Lotion, SPF 15 Lip Balm, SPF 30 Clear Sunstick, CLARITY Lion’s Mane Mushroom Complex and RESILIENT Oral Vitamin Formula.
MSRPs range from $18 to $30.
