As part of its ongoing Vote Our Planet initiative, Patagonia will close all of its retail stores around the nation, its headquarters in Ventura, its Reno distribution and customer service center on Election Day, Nov. 8, to encourage customers, employees and citizens to head to the polls, champion local environmental issues and engage in civil society, said the company.
Since 2004, Patagonia has conducted “non-partisan environmental campaigns” during the election season. Patagonia’s 2016 Vote Our Planet campaign kicked off in September and focuses on educating citizens on how to use their vote to defend our air, soil and water and to protect the health and well-being of American families – including strong climate action and an urgent shift to renewable energy.
Committing more than $1 million this year alone, Patagonia will have hosted almost 60 events at all 29 stores across the United States by Election Day, said the company. The company has also released videos about local communities devastated by environmental issues, launched a website containing significant voter education resources, and engaged its customers around 13 specific, regional environmental issues in partnership with longstanding grassroots partners.
“As a business, we have a unique ability to take a stand and choose to prioritize the health of the planet over profit, and I think it’s important we take that opportunity when it truly matters,” said Patagonia CEO Rose Marcario. “We want to do everything possible to empower citizens to make their voices heard and elect candidates up and down the ballot who will protect our planet.”
To learn more about Patagonia’s Vote Our Planet campaign and defending our air, water, and soil, click here. You can also read the original Vote our Planet press release here
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