Outdoor Retailer yesterday announced the new Outdoor Retailer Online set to take place this summer. A virtual, three-day business, networking and educational event, it will include live programming that will run from July 21-23, 2020, and online tools will be available to registered exhibitors and attendees throughout the summer, said Emerald Expositions.
“While the value of coming together in person is irreplaceable, we used guidance from industry feedback – through conversations and surveys – to develop a custom online space to help outdoor businesses with both immediate and future needs,” said Marisa Nicholson, Outdoor Retailer senior vice president and show director.
The three-days of live, online programming will include exhibitors hosting live and on-demand product and line showings, one-on-one appointments and chat sessions in brand-controlled spaces, scheduled education and conversations around current industry topics, and matchmaking and search tools to facilitate the discovery of new brands and products. The Outdoor Industry Association (OIA) will kick off the event with a live Industry Breakfast on Tuesday, July 21. Winners of the 10th annual Outdoor Retailer Inspiration Awards will be announced in a live online ceremony on Wednesday, July 22, recognizing the people, organizations, and companies encouraging others to enjoy and protect the outdoors.
Outdoor Retailer is working in partnership with the Outdoor Industry Association (OIA) on educational programming and content.
All scheduled sessions will run live on Outdoor Retailer Online over the three days and will be available on-demand at www.outdoorretailer.com following the event. The platform will be accessible to registered exhibitors and attendees through August 31, 2020.
Brands interested in exhibiting, connecting, and sponsorships can contact an Outdoor Retailer Account Executive. Attendee registration will open soon.