OOFOS announced yesterday that Steve Gallo has been named president of the brand. With more than 25 years of experience in branded footwear, apparel and accessories, Gallo is charged with overseeing the explosive growth OOFOS has experienced over the past six years.
Gallo most recently served as general manager of the sports license division at Adidas Group for nearly three years. Prior to that role, he spent time as senior vice president of sales for Adidas North America and senior product marketing director at Reebok.
“We are thrilled to have Steve join us as president, not only because of his business experience and leadership skills, but also his mission-driven approach and personal values are very much aligned with OOFOS and our OOsoul,” said OOFOS co-founder and CEO Lou Panaccione, who participated in the nationwide search to fill the position late last year. “There was really no question that he was the right person for us at this point in time.”
“I’m honored to be given the opportunity to lead this organization of incredibly inspiring and collaborative individuals,” said Gallo. “By harnessing their collective power and energy, there’s no doubt in my mind that OOFOS will be recognized for its category leadership in recovery footwear. We strive to authentically connect with consumers through maintaining quality relationships with existing fans and inviting future brand loyalists to ‘Feel the OO’.”