OIA and OR to Cease Exclusive Partnership

Outdoor Industry Association (OIA), a member-led collective, and Outdoor Retailer (OR) announced their mutual decision to conclude their exclusive partnership. Through the 2024 OR Winter show (November 6-8 in Salt Lake City, Utah), OIA members will continue to receive a 10 percent discount on booth rates for exhibiting.

“OIA and Outdoor Retailer have enjoyed a longstanding partnership marked by industry-leading education, networking and community experiences,” said OIA president, Kent Ebersole. “We appreciate the valuable opportunities that Outdoor Retailer has long provided, and continues to provide, to the outdoor industry and our membership. This next chapter enables our organizations to work to unify our industry, foster growth and deepen community engagement.”

“Outdoor Retailer is proud to have worked closely with OIA throughout our decades-long partnership and of the collaborative ways we cultivated growth across the outdoor industry,” said Sean Smith, OR’s show director. “As we move forward, we will continue to work with industry organizations like OIA and others to provide valuable education and community advocacy at our shows and commit resources that ensure the industry makes progress and thrives. We’re dedicated to serving the evolving market and giving the outdoor community the most robust national stage to gather, learn, and build relationships.”

Brands interested in OIA membership and booth discounts can contact the OIA team. For more information on exhibiting, contact Outdoor Retailer.