Following the successful debut of its first two store locations in Beijing and Shanghai, OGIO International announces the opening of two additional retail locations in Asia this spring.
The first of these new flagship stores will be in Seoul, South Korea, and is slated to open on April 11, 2014. The location, in the heart of Seoul’s high-class Gangnam District, will be the biggest store to date.　The two-story location will be situated alongside major fashion houses and sporting goods manufacturers, says the company.
“The Seoul location is a testament to the explosive growth we foresee for the OGIO brand in Korea,” said Jae Hong June, CEO, MFS Korea (OGIO’s distribution partner). “We feel the Korean consumer will love the OGIO lifestyle, and its fashion-forward, adrenaline-driven styling.”
The second new location in Jakarta, Indonesia, is slated for opening in May. This location, housed in the oldest business district in Jakarta, will showcase an expanded golf area, complete with OGIO golf bags, apparel and footwear.
“The success of our retail locations in China has caught the attention of our International distribution partners beyond our expectations,” commented Mark Talarico, GVP of International, OGIO. “The flagship store concept is proving itself to be a fantastic marketing, sales and, most importantly, brand awareness driver.”
According to Tony Palma, OGIO CEO, another six additional locations are being evaluated for launch prior to the year ending.
