Oboz announced that Christian Mason will become its new National Sales Manager, starting June 15th. Mason will lead Oboz’s independent sales force for North America, and develop overall strategies and tactics to fuel the company’s continued growth in the
domestic market.
Mason has a 20-year track record in the outdoor industry at numerous companies. Most recently, he contributed to growing Deuter’s domestic business and successfully repositioned Ortovox USA in the market. His prior experience encompasses working for Petzl America, Kelty, Mountainsmith and other companies in roles including sales, product line and marketing management.
“I see authentic and meaningful story-telling opportunities that will take Oboz to the next level,” said Mason. “I believe I can relay the spirit of the brand to the industry and educate and motivate retailers to solidify their commitment to Oboz, and ultimately, maximize sales.”
Mason is a Coloradan and is a graduate of Western State College in Gunnison,
with a B.A. in Business Administration.
Mason can be contacted at cmason@obozfootwear.com or 303. 885. 4944.
