NEMO Selects Alpine Cowboy to Represent TOKA

NEMO Equipment has hired husband and wife team, Alpine Cowboy, to lead sales efforts in the Texas, Oklahoma, Kansas and Arkansas. For 17 years, Stephanie and Koby Crooks have represented brands in the outdoor, bike, boat and ski industries from their 1960’s vintage Airstream in Austin, Texas. They currently work with Osprey, Yakima, Goal Zero and NEMO.

“Our agency specializes in focusing on technical hardgoods and specialty retail, which is why NEMO is such a great fit for us,” said Stephanie Crooks, co-owner of Alpine Cowboy. “The brand complements our other partners well in terms of premium quality, specialty attention and a real connection to the user experience.”

“We are thrilled to have Stephanie and Koby on board,” said Mike Welch, Sales Director at NEMO. “At a time when NEMO is growing rapidly, the professionalism of Alpine Cowboy will strengthen our relationships and provide a new level of service and support in the region.”


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