Mystery Rancg has retained Outdoors East, led by Justin Sterner, to represent its mountain and hunting categories in Maine, New Hampshire, Vermont, Massachusetts, Rhode Island, Connecticut, New York, New Jersey, Pennsylvania, Maryland, Delaware and Washington D.C.
Sterner, the Outdoors East principal, is based in Stowe, Vt., along with partner and office manager Sarah Sterner. The Outdoors East team also includes Mike Colegrove, who is based in Alexandria, Va. Outdoors East represents other brands including SIMMS Fishing, Umpqua Feather Merchants and Waterworks Lamson.
Sterner joins Mystery Ranch as the company celebrates its 20th anniversary and their 4th year selling in outdoor specialty retail.
“We are honored to have been able to partner with Justin and his agency,” said Ben Nobel, sales manager for Mystery Ranch. “Their 25 years of experience in the market, coupled with a diverse background in Outdoor, Hunt and Fish, make them the perfect group to represent the brand across the eastern seaboard.”
