Asher Fabric Concepts, a Los Angeles-based supplier of USA-made knitted fabrics for the contemporary fashion market, introduces Asher Active Athletic Concepts – a new line of performance fabrics perfected for activewear.
With yoga, fitness and active sports enthusiasts in mind, the Asher Active Athletic Concepts collection offers a broad range of functional knits made with and without spandex. The assortment includes innovative poly/cotton blends, micro-nylon blends, wool blends, viscose blends, poly/rayon blends, modal blends, and eco-friendly Tencel, Sorona and bamboo blends. Distinctive textures and treatments such as heathers, slubs, ribs, wet prints and burn-out designs give these performance fabrics a fashionable twist.
“Domestic manufacturers of active apparel often find road blocks when sourcing innovative fabrics made in the USA,” said Asher Shalom, president of Asher Fabric Concepts. “We created our new line of performance knits to help fill this need.”
According to Shalom, the popular yoga and fitness trend has prompted many of his customers in the contemporary fashion market to seek Asher Fabric Concepts’ help in developing knits with more moisture management and anti-odor characteristics for their branded activewear collections.
“Our company is unique in that we are able to create exclusive fabrications at reasonable minimums for our customers,” said Shalom. “We are here to help take a designer’s imagination anywhere it wants to go!”
The Asher Active Athletic Concepts collection can be previewed in its New York City Showroom located at 1441 Broadway, Suite 5054; and Los Angeles Showroom located 230 E. 7th Street, Suite F107.