Inside Outdoor Summer 2014 (Digital Edition)
Inside Outdoor Summer 2014 Reports:
(16) Sole Brothers – By Ernest Shiwanov
ChiRunning and midfoot minimalists continue to challenge footwear status quo as the right-strike debate rages on.
(24) Where Oh Wearables – By Martin Vilaboy
Wearable tech may be a nascent technology, but the rapid emergence of activity trackers is forcing outdoor, sporting goods and fitness retailers to quickly get up to speed on the wearable computing market.
(36) Dyeing to Be Clean – By Ernest Shiwanov
Supercritical fluid CO2 is poised to clean up one of the dirtiest elements of textile and apparel manufacturing.
(44) S/S15 Product Market Showcase
Emerging categories, new market contestants and lots of Caribbean-inspired colors for 2015
Inside Outdoor Magazine Regulars:
Data Points
(8) Numbers worth Noting
Why Wi-Fi; Run with the money; bike barriers; covering tracks; and more
Gorp
(76) Business over Bullets
Combat Flip Flops manufactures peace
Floorspace
(78) Buy the Best, Pass the Rest
Avoiding retail handouts
Back Office
(80) Need Start-up Money?
ROBS your 401 (k)
Inside Outdoor Summer 2014 (Digital Edition)
About Inside Outdoor Magazine:
We know outdoor executives have access to plenty of instantaneous information. But one thing decision makers overwhelmingly tell us they can’t get enough of is thoroughly researched and highly scrutinized news and analysis that can be applied directly to improving day-to-day operations.
Having surpassed more than a decade in the industry, Inside Outdoor Magazine’s staff of seasoned outdoor journalists represent years of experience in specialty retail, product manufacturing, business analysis and living the outdoor lifestyle. We believe this mix of backgrounds is a key component to complementing your marketing message with the business modeling, cost-margin analysis, trend forecasting and quantified operational advice that’s already proven to capture loyalty and engage readers, and studies show that reader engagement with media and advertising can drive sales.
Your customers would need to expend significant time and money to amass the information and advice, in addition to, the requisite industry movements, trends and product innovations—that we deliver straight to their mailboxes, for free, all year round.
