Inside Outdoor Fall 2014 Reports:
(16) Outdoor Swatches
Component news and new offerings
(26) Denim’s New Normal – By Glenna Musante
Stretch is just the beginning. The nextgeneration of denim blends offer the same cool looks backed by a growing array of performance properties.
(32) Vapor Wear – By Martin Vilaboy
A look behind today’s most common textile breathability testing
(38) A Smaller World – By Martin Vilaboy
Garment sourcing and manufacturing partners shrink the global supply chain and trim the complexity of apparel production.
(42) Annual Holiday Outlook & Gift Guide – By Martin Vilaboy
Yes Virginia, we are still feeling the remnants of recession, so retailers must be ready with the right ideas for discerning
outdoor gift givers.
Inside Outdoor Magazine Regulars:
(8) Numbers Worth Noting
Customer impatience; socially aware; x-mas in October; wearable winners; and more…
(52) Advanced Cash
Alternate financing at work
(54) Wishin’ And Hopin’
An all-too-common retailer strategy
(56) Green Glossary
Updated for 2014
About Inside Outdoor Magazine:
We know outdoor executives have access to plenty of instantaneous information. But one thing decision makers overwhelmingly tell us they can’t get enough of is thoroughly researched and highly scrutinized news and analysis that can be applied directly to improving day-to-day operations.
Having surpassed more than a decade in the industry, Inside Outdoor Magazine’s staff of seasoned outdoor journalists represent years of experience in specialty retail, product manufacturing, business analysis and living the outdoor lifestyle. We believe this mix of backgrounds is a key component to complementing your marketing message with the business modeling, cost-margin analysis, trend forecasting and quantified operational advice that’s already proven to capture loyalty and engage readers, and studies show that reader engagement with media and advertising can drive sales.
Your customers would need to expend significant time and money to amass the information and advice, in addition to, the requisite industry movements, trends and product innovations—that we deliver straight to their mailboxes, for free, all year round.