Hydro-Photon, Inc., makers of SteriPEN Handheld UV Water Purifiers, announced the appointment of Christopher J. Lussier as Vice President of Global Sales.
Lussier will assume responsibility for the growth of the SteriPEN brand within the core outdoor retailer category while expanding the North American and international channels. Lussier will oversee all worldwide sales and provide marketing direction for brand development and industry partnerships.
Lussier draws on more than 25 years of experience in the Outdoor, Sport Specialty and Cycling industries, most recently serving as Vice President of Sales and Marketing for Jetboil, Inc. He brings to HPI experience with global and domestic markets, product development, international logistics, marketing strategy and execution, as well as strategic business development, said the company.
