Hydro Flask to Create European Office, Appoints European Director

Recently brought into Helen of Troy Limited’s Housewares segment, Hydro Flask is looking oversees for continued growth, announcing plans to open a European office. The brand also appointed David Ledouble as its European Managing Director to head up its European office.

Ledouble leaves his Director of Sales role at Black Diamond in Switzerland where he worked for 11 years. Based in Basel, Switzerland, he will head up Hydro Flask’s European sales office0e as well as being responsible for the Middle East and Africa. Responsibilities will include setting up and leading the EU operations in Basel, developing the current business and establishing new agents in the countries where Hydro Flask is not yet represented.

“I’m really looking forward to joining the Hydro Flask team and setting up its European Office,” Ledouble said. “Europe represents a great opportunity with a lot of potential. The superior quality of the Hydro Flask product and its remarkable brand values are great assets to create a different experience for the consumer.”

“David has extensive experience in the European market and we are excited to have him on board to lead our EMEA efforts,” said Mike Wallenfels, VP of Worldwide Sales. “This combination of leadership and quality product has the ability to develop into a significant opportunity in Europe.”

David Ledouble began his position with Hydro Flask on April 1, 2016 and can be contacted at europeansales@hydroflask.com.