Norwich, England-based Clo Insulation has launched its Vivo breathable insulation products in the North American outdoor market. The technology was showcased at the Meteorite Winter Adventure Camp held in late January in Boulder, Colo.
Vivo is designed as an ultra-lightweight insulation with specialized apertures, says the company. The strategically placed holes trap warm air while also allowing moisture to move away from the body quickly. Lab testing shows Vivo can increase breathability by up to 30% without affecting thermal performance, which in turn enhances warmth and comfort, said Clo executives.
“We’ve heard from many publications and distinguished apparel brands that they’ve yet to see anything as breathable, warm, or comfortable as Vivo,” said Toby Harvey, Head of Global Sales at Clo Insulation.
“Vivo’s innovative design is important for what we call the ‘Paradox of Warmth,’” said Harvey. “Poor insulation can actually leave you cold. For instance, when you go skiing or hiking, you’re exerting a lot of energy and therefore sweating, but if your jacket can’t breathe, the sweat lingers along your skin. And because it can’t escape, it ultimately cools, making you cold as well, thereby affecting your performance, comfort, and, frankly, your personal safety.”
Today, outdoor apparel and sportswear manufacturers can choose from three Vivo products: Vivo Eco, made with 90% recycled fibers; Vivo Teknica, designed to provide balance between breathability and warmth; and Vivo Veluti, which delivers a luxury feel.
Vivo has won multiple ISPO Textrends Top 10 honors. Clo Insulation is slated to unveil more Vivo products and innovations throughout 2018 and 2019.
