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Broad Beta Focuses on Underserved Outdoor Community

Bruce Christian -
Through special events and written and audio media, Broad Beta – a new media outlet – empowers, inspires and creates belonging for a diverse,...
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Associations

dZi Co-founder Steps Down

Bruce Christian -
When the dZi Foundation was started, Jim Nowak couldn’t imagine where the journey would lead. Since 1998, dZi has grown from sponsoring the education...
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Climbing

Registration Opens for GORE-TEX Kahtoola Uphill

Bruce Christian -
The 16th annual GORE-TEX Kahtoola Uphill event is now open for registration. The Uphill takes place Feb. 11, at the Arizona Snowbowl in Flagstaff,...
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Climbing

MYSTERY RANCH Sponsors Short Film ‘Kichatna’

Bruce Christian -
MYSTERY RANCH, the pack company built on a heritage of comfortable load carriage, sponsors the short film Kichatna, directed by Graham Zimmerman and Oliver Rye, which was released on EpicTV....
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Brand Watch

Sierra Designs Supports Cultural Trek to Mount Everest Basecamp

Bruce Christian -
Camping equipment manufacturer Sierra Designs will sponsor two expeditions to Mount Everest Basecamp: one with multi-platinum singer-songwriter Mike Posner led by brand ambassador and alpinist Dr....
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Climbing

Rab Unveils Line of Sleeping Pads

Bruce Christian -
Rab unveiled its first line of sleeping pads for the Spring/Summer ‘23 season, an innovative next step for a company that made its reputation...
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Climbing

IFSC Reschedules, Renames Boulder World Cup

Bruce Christian -
The International Sport Climbing Federation (IFSC) has announced the IFSC Boulder World Cup originally scheduled for May has been rescheduled as the IFSC Boulder...
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Brand Watch

eGrips Brand to Unify Under Trango Name

Bruce Christian -
Trango, a manufacturer and distributor of technical climbing equipment, has unified its organization and suite of climbing products under a single, company name –...
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Climbing

Tenaya, Zara Announce Capsule Collection for Spring 2022

Bruce Christian -
Trango, the U.S. distributor for Tenaya, announces the global fashion brand Zara and Tenaya are teaming up for a product collaboration for Spring 2022. The...
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Brand Watch

Gregory Expands Team, Headquarters

Bruce Christian -
Closing its fiscal year, Gregory Mountain Products, a provider in backpacks and active travel gear, saw a 16 percent net sales growth globally in...
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