BP Associates, a marketing and manufacturing group in the Midwest, has added a new member to the outdoor group. Katie Nowicki joins the St. Paul office to help represent outdoor lines in the seven state area of Minnesota, Iowa, North and South Dakota, Nebraska, Kansas and Missouri. Nowicki comes with a history of industry experience at REI and Saris, as well as being a runner, cyclist, triathlete, backpacker and paddler.
BP Associates represents vendors in the bicycle, outdoor and associated private label industries. In the Bicycle Industry BP represents: Shimano, Pearl Izumi, Yakima, POC, Schwalbe tires and Light & Motion. In the Outdoor Industry it works with adidas Outdoors, Cascade Designs, Chaos Headwear, eton, Terramar Sports, Light and Motion and Yakima. BP also offers private label services through Terramar and Do-Gree corp. The agency covers a 12 state area across the Midwest with a staff of 15 people, including sales, tech, and office staff.