Alite Designs, Boreas Name North American Sales Manager

San Francisco outdoor gear companies Alite Designs and Boreas Gear announced the appointment of Elliott Nolan as the North American Sales Manager.

Prior to joining Alite and Boreas, Nolan was with Outdoor Adventure Sales, the west coast sales agency for The North Face, where he held various positions including Corporate Initiatives Manager, Alaska & Oregon Territory Sales Representative and Pacific Northwest Performance & Action Sports Representative.

“We are very pleased to welcome Elliott to our management team,” said Tae Kim, founder of Alite Designs & Boreas Gear. “He has a proven leadership background in sales and marketing, in addition to experience driving new and innovative outdoor gear into new markets. Elliott also really lives the company ethos, with a real passion for the outdoors.”

Nolan added, “Alite is playing a critical role reshaping the outdoor industry to make the outdoors more accessible and fun, while Boreas’ design aesthetic is cutting edge and absolutely compelling. Both brands have incredible potential.”