Airblaster Names Hower as Marketing Manager

After 20 years at Timberline Lodge and Ski Resort, Ricky Hower joins Airblaster, an independently owned snowboarding apparel brand based in Portland, Ore., as marketing manager. Hower will oversee all aspects of marketing, including team management, and will report to co-founder/brand director/designer, Jesse Grandkoski.

“It feels kinda like Charlie getting the keys to Willy Wonka’s Chocolate Factory, except nobody had to be turned into a giant blueberry or almost drown in liquid chocolate,” said Hower.

Hower built his career from the ground up at Timberline, holding a variety of jobs while clocking in as many days on the mountain as possible, eventually working his way up from the rental shop to a role as events, promotions and social media Manager. From there, he was promoted to marketing manager, where he oversaw both traditional and digital marketing efforts at the famed year-round resort.