FUZE Biotech, innovators in sustainable, antibacterial and fast-drying fabric and surface finishes, has signed with boutique marketing and communications agency Formidable Media. Because of its new brand partnerships and growing list of technology offerings, FUZE storytelling is more important than ever. Through this strategic partnership, FUZE can more fully reach an interested and growing audience as the brand continues its rapid expansion.
“As a materials and services provider, FUZE Biotech often operates somewhat behind the scenes,” said Andrew Peterson, CTO with FUZE. “This partnership with Formidable will help us gain exposure with brand decision-makers and the end users who will purchase products from our partner brands. With our rapid expansion into 2023 already underway, this partnership will help us achieve our ambitious growth goals.”
FUZE is a permanent, sustainable, chemical-free technology that can be applied to any surface or textile. Preventing odor-causing bacteria and mold, encouraging rapid moisture evaporation, cooling, and protecting against UVA and UVB are just some of the benefits.
Dedicated to sustainability, only a small amount of FUZE is applied during a light misting process at either the factory or the consumer level, causing no harmful effects to you or the environment.
“FUZE is a perfect partner brand for us,” said Scott Kaier, founder and president of Formidable Media. “Our extensive work with materials and technology suppliers, plus our expertise with consumer products, lends itself well to FUZE’s overall mission of awareness, conversion, and growth. We look forward to working with them.”
With uses in hospitality, textiles, bedding, apparel, and footwear, FUZE spans a range of markets and applications. Using gold and silver particles sourced from recycled electronics, FUZE is chemical-free, non-polluting and permanent.