Granite Gear has partnered with The Hartford Sales Group, effective immediately. The team is joining Granite Gear’s sales force to represent Northern and Southern California, Arizona, Nevada and Hawaii.
For more than 30 years, Hartford has represented some of the top outdoor brands in the industry, including Adidas Outdoor, Five Ten, PowerBar, Feetures and Timex. The Hartford Sales Group, managed by Larry Hartford, has an extensive network that includes outdoor stores, travel goods stores and sporting goods stores. With their reach to more than 1,500 accounts, Hartford will help grow the Granite Gear brand, and ensure that the right stores are carrying the best and most innovative backpacks and travel goods on the market, says the company.
“It is very exciting to align with such an energetic, driven group of reps who support our brand on the West Coast,” states Rob Coughlin, Granite Gear VP of Sales. “The team comes equipped with years of experience and expertise in the outdoor industry and an innate understanding of our brand.”
“We have been very fortunate to represent some of the most quality and innovative lines in the industry, and work with people who share our work ethic and love for the outdoors – and Granite Gear fits right into that culture. We look forward to the journey,” said Larry Hartford.
For more information about The Hartford Sales Group, please email Larry Hartford at larry@hartsale.com.
