

From DonJoy’s first
neoprene knee sleeve to
now, the company has
evolved into one of the
largest orthopedic reha-
bilitation companies in the
world and a major provider of
pain management and physi-
cal therapy products. Today’s
range of DonJoy’s Perfor-
mance consumer gear comes,
in part, in anticipation of “a
more educated consumer and
the Affordable Care Act,”
asserts Toby Bost, DonJoy
Performance’s president
of consumer business. A
spate of consumers have
come to DonJoy via Inter-
net searches, friends or
through health care pro-
viders, in search of affordable solutions
to various physical ailments, said Bost.
It is part of a self-help trend, within the
broader spectrum of the multibillion
dollar alternative medicine sector and
continued growth of reclassified pre-
scription drugs sold over-the-counter,
that has been gaining momentum.
Recent studies, such as the
2013
Medicine Use and Shifting Costs of
Healthcare
, by the IMS Institute for
Healthcare Informatics, support Bost’s
assertions. According to the report
authors, “Out-of-pocket costs continue
to rise for patients, despite generic
medicines now representing 86 percent
of prescriptions, and average out-of-
pocket costs falling below $10
overall.” An earlier study
by the National Institute of
Health’s National Center
for Complementary and
Alternative Medicine found
“herbal medicines, were the
most commonly used alter-
natives, taken by almost 18
percent of Americans in 2007.
Among those users, roughly
a quarter said they delayed or
didn’t get conventional medi-
cal care because of the cost.”
Folks with less than
idea health coverage
are looking outside of
the healthcare system to
self-medicate, said Borne.
He sees an opportunity
for DonJoy Performance
to fill a need consumers will seek as the
weight of consumer ACA choices comes
into effect. With that, DonJoy Perfor-
mance was hard launched at Summer
OR, one and a half years later.
The main focus is on the first three
levels of support performance (from
lowest to highest): Proform,Trizone and
Webtech. (DonJoy Performance’s most
clinically oriented bracing category,
Bionic – outside the scope of this over-
view – should be discussed with the
appropriate health care professionals
well versed in the vagaries of biome-
chanics and kinesiology.)
Proform is the basic level product but
worth mentioning in that unlike most
compression sleeves at any price, all five
sleeves feature neoprene for a thermal
compression benefit. When compared
to spandex sleeves, DonJoy’s
neoprene is more durable, resists
fiber breakdown and therefore
retains stretch over a longer period
of time. For comfort, Lycra is used for
weight and perspiration reduction. Two
thicknesses of knee sleeves complement
calf, shin and arm sleeves along with siz-
ing from extra small to extra large in the
knee sleeves. All the other sleeves are
sized from small to extra large.
Next up in support is one of the
game-changing products that will
surely transform compression. Tri-
zone patented technology combines 40
percent carbonized bamboo, 40 percent
polyester and 20 percent spandex into
a circumferentially knitted sleeve. This
allows for targeted compression zones
but with one important difference: the
sleeve can be reinforced with silicone
overlays. The result is a one-of-a-kind
hybrid sleeve combining both compres-
sion and bracing. This unique design is
head-and shoulders beyond what any
knitted compression sleeve on its own
could ever do.
Like the neoprene in the Proform,
Trizone’s silicone resists breakdown. It is
also moldable, achieving 3-D functional
positioning for better confirmation to the
compound curves of the limb. These sili-
cone reinforcements also can be molded
down to a lower profile than neoprene,
reducing bulk for wearing under cloth-
ing, in shoes, sport uniforms and in the
case of the knees, for rub-free walking.
In the knee sleeve, the three-zone
compression design takes advantage of
the physical characteristics of the sleeve’s
component parts. The joint’s support
zone is constructed of the more dimen-
sionally stable silicone. The compres-
sion and comfort zones are rendered by
the circular knit construction, yielding
strategically variable compression. The
knit itself is anti-bacterial for anti-stink
protection in addition to having thermal
regulating properties brought about by
its carbonized bamboo composition. The
combination of materials and design also
throw in a high-tech swagger, in contrast
to the old school orthopedic clunkiness of
more traditional braces.
Going up another level is Don-
Joy’s Webtech, a more robust series
of knee-specific bracing. Utilizing
DonJoy’s silicone web technology,
Proform’s 4mm thick knee
sleeve featuring a padded
hexagonal patella opening,
with Lycra and neoprene
panels for comfort, warmth
and compression (SRP $40)
Webtech Knee (Right, SRP $100) and
Short Know (SRP $70) offer advanced
bracing with DonJoy’s patented
silicone web technology.
Trizone knee support/compression
(SRP $85) and calf support/
compression ($50)
Inside
Outdoor
|
Fall
2015
34