Representing the Pacific Market International’s (PMI) Stanley brand in the Southeast, Mountain to Sea Marketing shattered its annual goals. As such, the team of seven individuals, led by Ron Frongillo, received this year’s Golden Stanley, an award that recognizes the sales agency that not only achieved and exceeded sales goals, but reached higher and further for their communities.
“The Mountain to Sea Marketing team has an unrivaled connection to specialty outdoor and they’re passionate about representing Stanley. Whether it’s working Trail Day on the Appalachian Trail or sponsoring a paddleboard race in Florida, the team is there, usually serving up cold beers or hot coffee in a Stanley,” states Kelly Kraus, vice president of PMI’s Stanley brand.
The STANLEY brand also announced updates to the U.S. sales team including the appointment of Dave McVicker as Stanley’s new vice president of sales and Tom Shores as western regional sales manager.
McVicker joins the Stanley team following over 30 years at Blue Bunny ice cream, where he was instrumental in growing the business into one of the top three brands in the nation.
Shores most recently worked at Mountain Hardwear. He will be replacing Jeff Greto who is retiring after a very successful sales career. The Stanley team sends their thanks and very best wishes to Gteto who has been a key sales team member and instrumental in driving the Stanley brand business.